General Electric is moving ahead with more of its aggressive campaign to raise public awareness of Electric Vehicles. On the Ides of March they hosted a mini conference on the topic of their commitment to the technology and they rented the Experience Music Project as their venue. Along with breakfast and lunch, they served up a heaping plateful of new EVs including the elusive Coda, a futuristic Navistar stepvan, Think City’s latest model, Smart E for two, Ford Transit Connect Electric, Mitsubishi iMiev, all but the Coda available for test drives. There was also a Tesla Roadster, Nissan Leaf, and two Chevy Volts on hand to help generate a feeling of EV density. Kudos to GE for fostering familiarity with the future of driving, even if it is a way to promote their products and services.
